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PayU research: US demand not met domestically

September 28, 2022

Online payment service provider operating in 50 emerging markets, PayU, has recently released its latest survey on the US customers, focusing on driving cross-border payments adoption in the country.

According to the survey, there have been both obstacles and opportunities for international merchants, given that more than half (53%) of Americans who have purchased online goods and services in 2021 have done so from China. This doesn’t only represent a big opportunity for international merchants to capitalise but also a concern as many of the customers’ needs cannot be met domestically.

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