One of the most heartwarming financial trends in business strategy is that of impact investment, which sees business leaders putting money into programs and causes with the intention of generating social and environmental good. A 2019 report from the Global Impact Investing Network (GIIN) estimates that corporations collectively have more than $2 trillion available for investment in initiatives that could reduce poverty, improve public health, support environmental protection and more. The rise of impact investing could have outstanding implications for the future of the world — but only if business leaders can get impact investment right.
