“It’s telling that a significant proportion of fraudsters think retailers themselves enable the practice.
“Retailers must strike a delicate balance between facilitating sales and minimising fraud risks, but it’s clear from our findings that many don’t get it right. One size fits all fraud approaches need to be replaced with data-driven approaches that learn and evolve in response to new patterns of behaviour.”
Ravelin polled over 6,000 adults across the UK, France, and Germany. It found that vast numbers of consumers of all ages regularly commit fraud.