Why Is UnionBank Leading in Wealth Management in the Philippines?

March 28, 2025
Why Is UnionBank Leading in Wealth Management in the Philippines?

UnionBank of the Philippines has received international recognition for its excellence in wealth management by being named the Best Wealth Management Bank in the Philippines at The Asian Banker’s Global Excellence in Retail Finance Awards. This accolade highlights UnionBank’s dedication to digital innovation, strategic growth, and client-centered financial solutions, firmly establishing its leadership in the wealth management industry.

This significant achievement is partly due to the successful integration of Citi’s wealth business, which has broadened UnionBank’s service offerings. Catering to both emerging affluent individuals and high-net-worth investors, UnionBank has introduced Elite and Access financial solutions. Access is designed to provide the emerging affluent with digital investment tools and a range of financial products, while Elite focuses on delivering personalized financial planning and exclusive investment opportunities to high-net-worth clients.

Therese Chan, UnionBank’s Wealth and Brokerage Head and Board Director of UB Financial Services and Insurance Brokerage Inc. (UFSI), expressed gratitude for the award. She emphasized the bank’s ongoing commitment to excellence, innovation, and client trust, noting that their strategies are aimed at empowering clients to achieve their financial goals.

UnionBank continues to enhance its digital wealth platform, enabling clients to access international investment markets without requiring offshore accounts. This allows investors to diversify their portfolios while enjoying secure and seamless banking services. Recent developments like the opening of a Wealth Center demonstrate the bank’s focus on innovation and its mission to redefine wealth management in the Philippines.

In conclusion, UnionBank’s strategic initiatives, the integration of acquired businesses, and innovative, client-focused financial solutions have been key to its success. The recognition by The Asian Banker underscores the bank’s leadership and excellence in the sector. UnionBank remains dedicated to empowering clients through top-notch wealth management services and setting new standards in the financial industry.

Subscribe to our weekly news digest.

Join now and become a part of our fast-growing community.

Invalid Email Address
Thanks for Subscribing!
We'll be sending you our best soon!
Something went wrong, please try again later